The East West University Creative Marketing Club organized an exclusive corporate session titled "Learn to Lead" in collaboration with Unilever Bangladesh Limited on June 14, 2026, at the Manzur Elahi Auditorium, drawing over 350 students.
The inauguration was graced by Prof. Dr. Mohammed Farashuddin, Chairperson of the Board of Trustees, Prof. Dr. Shams Rahman, Vice Chancellor of EWU, and Mr. Zaheen Sajidul Islam, Business Unit Head at Unilever Bangladesh. The event also saw the presence of Dr. Farhana Ferdousi, Chairperson of the Department of Business Administration, Dr. M Sayeed Alam, Coordinator of the MBA Program, Ms. Ismat Shereen, Advisor of Students' Welfare, and Club Moderators Md. Farhan Faruqui and Munira Parvin. A team of Unilever professionals, including Moinuddin Sajib, Shamiul Haque, Ashraful Shabab, and Sabia Khan Aurora, led the core sessions.
The programme was structured around two key components. A Faculty Connect session brought Unilever officials together with EWU's Business Administration faculty to discuss closing the gap between academic curricula and industry needs. This was followed by a Masterclass focused on equipping students with practical strategies to break into competitive entry points like the Unilever Leaders Internship Program (ULIP) and the Unilever Future Leaders Programme (UFLP).
The session wrapped up with an engaged Q&A segment, where students raised questions on leadership, recruitment standards, and the skills needed to thrive in a corporate environment.
